Paella Catering Franchises Across the Country Get Ready for the Busy Season

During the month of March, Fire & Rice is at the height of the busy season in Naples and Fort Myers. The snowbirds have been enjoying paella at the farmers’ markets for several months now, and the parties and events are in full swing.

In other parts of the country, however, franchises are on a very different schedule. At our northernmost locations in Michigan, winter is relatively quiet, but when the month of March arrives, it’s time to start preparing for the busy season. In the southern states, our franchises cater parties and events all year round, though during the spring, the level of activity ramps up significantly.

​Paella Catering Franchises Create a Fun & Exciting Atmosphere Everywhere They Go

Whether you’re in Central Michigan or the Low Country of South Carolina, Fire & Rice paella catering is catching on like wildfire. Even though the venues in various regions may look very different, our paella concept is tried and true. 
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Both of our Michigan locations are very event-driven while, in Florida, we spend a lot of time catering private parties. In the Hilton Head area, you see more of a mix of parties and festivals, with the Bluffton Seafood and Arts Festival at the top of everybody’s list. 

Whether Fire & Rice is catering a private party, part of a large festival, or doing concessions on the PGA tour, you’ll see our chefs out in the center of all the action. Regardless of the venue, we create a fun-filled, interactive experience for food lovers everywhere, like nothing they’ve encountered before.
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What franchisees from around the country are finding out is that people are looking for unique catering options. The typical fare that you find at parties and events has run its course, and people want to try something new. By preparing award-winning paella and engaging the crowd in a communal dining setting, Fire & Rice hits the mark and more.

Not only do we bring a unique dining option to the table, we offer the ultimate paella experience. Our chefs enthusiastically prepare our award-winning paella out in front for everyone to see and engage the crowd in the process. We’re passionate about paella, and it shows!

As people gather around the pans, we encourage them to join in the paella preparation. It’s fun and exciting, and everyone wants a turn. During the process, you’ll hear laughter and see smiles all around. It’s a joyful experience that people will remember for many years to come.

When the paella is ready, people come together with a sense of camaraderie to share in this magnificent dish. The paella experience is a sensual one, with the beauty of the meal itself and gentle aromas filling the air. And once you sit down and take your first bite, it exceeds all expectations. Many of our clients have traveled all over the world and say that our paella is the best that they’ve ever tasted.
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If you like food and people, and you’re interested in learning more about our paella catering franchise opportunities, contact Fire & Rice founder, Chef Paul Schmidgall, at 239-269-8857. He’d love to talk to you!